On 6 February 2024, Guinness World Records responded to a query from the Football Association of Wales regarding the following record:
Most consecutive association men’s football victories (all competitions)
Clarity was sought over whether a win courtesy of a penalty shootout counted towards the above record. Guinness World Records confirmed that they did.
On Tuesday evening, by that criteria, The New Saints FC equalled the above record by defeating Newtown – their 27th consecutive win in all competitions.
However, on 7 February, Guinness World Records have apologised for a miscommunication and stated that wins via a penalty shootout do not count towards a consecutive winning streak and instead only games that are won in 90 minutes.
Therefore, as The New Saints’ victory over East Fife in the SPFL Trust Trophy on 14 October 2023 came courtesy of a penalty shootout, the club have not equalled the world record. Instead, their winning streak stands at 20 matches.
